Commercial transition
Who is affected
Software development companies publishing eligible Microsoft Marketplace offers and the partners operating their evaluation-to-purchase motion.
Action required
Review offer eligibility, choose a bounded duration, verify upgrade paths and use Partner Center Insights without assuming trial availability is automatic.
Evidence boundary
This is a packaging and control expansion, not automatic trial enablement for every offer. Eligibility, regional availability, customer qualification and later conversion terms remain offer-specific.
Timeline
- Expanded trial controls announced
Microsoft documented broader offer coverage, configurable one-to-180-day durations and built-in trial insights.
Official sources
- Convert more trials into revenue on Microsoft MarketplaceMicrosoft Partner Center · 2026-07-24 · Official Marketplace packaging and trial-control announcement