Commercial transition
Previous stateAnalytics retention windows varied by plan and could be shorter than 30 days.
→New stateEvery plan receives at least 30 days of analytics retention; Free and Pro adaptive analytics retain at least 31 days, and individual queries remain limited to 30 days.
Who is affected
Cloudflare customers using dashboard or API analytics across plan tiers.
Action required
Update retention assumptions and queries while preserving the 30-day maximum query window.
Evidence boundary
The entitlement guarantees minimum retention, not a larger query window, and it does not claim all datasets retain exactly the same number of days.
Timeline
- Retention expanded
Cloudflare announced at least 30 days of analytics retention on every plan.
Official sources
- 30 days of analytics on every planCloudflare Developers · 2026-10-02 · Official Cloudflare plan-entitlement authority